Fan-Favorite Tees
-
Confidence on Repeat Tee
Regular price From $29.99Regular priceUnit price per$34.99Sale price From $29.99Sale -
The Loudest Voice In My Head Tee
Regular price From $29.99Regular priceUnit price per -
ICY By Nature APG League Tee
Regular price From $29.99Regular priceUnit price per -
Dirty Uniforms Get Attention Softball Graphic Tee
Regular price From $29.99Regular priceUnit price per
Shop by Sport - More styles. More edge. More to say.
-
🥎 Softball
For the ones who slide hard, swing fierce, and play with grit.Whether...
-
Basketball
Gear that hits hard—on and off the court.
From the coach
I've spent 50+ years with little choice when it comes to apparel; there was nothing bold, nothing with grit, so I built what I have always wanted and incorporated my sports psychology background into the designs. If you have something you would like turned into a graphic, I would love to hear about it.
— Coach Steiner, MA, Founder
The Competitive Mind - Blog
View all-
Culture Starts at the Top
Coach Steiner, MALeadership is never neutral. In this post, I use the WNBA as a case study to show how officiating, player safety, marketing, and public scrutiny all reveal a bigger truth:...
Culture Starts at the Top
Coach Steiner, MALeadership is never neutral. In this post, I use the WNBA as a case study to show how officiating, player safety, marketing, and public scrutiny all reveal a bigger truth:...
-
The Psychology Behind Athletic Gear: How What Y...
Coach Steiner, MAMost athletes will tell you the game starts before they step on the field. They are right. This piece breaks down the science behind enclothed cognition, fit, color psychology, and...
The Psychology Behind Athletic Gear: How What Y...
Coach Steiner, MAMost athletes will tell you the game starts before they step on the field. They are right. This piece breaks down the science behind enclothed cognition, fit, color psychology, and...
-
The Mental Game No One Teaches Young Athletes
Coach Steiner, MAMost young athletes are coached on footwork, form, conditioning, and technique — but almost no one teaches them how to handle doubt, pressure, mistakes, nerves, and confidence. In this post,...
The Mental Game No One Teaches Young Athletes
Coach Steiner, MAMost young athletes are coached on footwork, form, conditioning, and technique — but almost no one teaches them how to handle doubt, pressure, mistakes, nerves, and confidence. In this post,...
